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Head of Marketing

Campbelltown City Council

Exciting Head of Marketing role | Leading B2B & B2C Product | Lead a small team | Strategic & hands-on | $170 - $190K Base + Super | South West Sydney

Exciting Head of Marketing role | Leading B2B & B2C Product | South West Sydney

Lead a small team | Strategic & hands-on | $170 - $190K Base + Super

Warm & Collaborative Culture | Newly created role | South West Sydney location

About the Role

This is a unique newly created Head of Marketing opportunity with a Leading Australian B2B and B2C Product Brand that has both a strong retail and distribution presence across Australia. Reporting to the Head of Sales, you will lead and develop a team of 5/6 marketers across all marketing channels both offline and online. Based in South West Sydney, they are looking for a positive, people-first and collaborative senior marketing generalist to join their team at this exciting time as they expand across Australia.

The Responsibilities

The Head of Marketing is a key leadership position that will drive national visibility for their brand through the development and delivery of marketing, media, and communications strategies to meet their strategic objectives during a period of significant growth. You will develop the entire marketing strategy and marketing calendar, focusing on growing their customer base through the uptake of their products and service. You will also:

Create and successfully execute the marketing strategy for the Australian business through strategic marketing, ensuring alignment with business objectives. You will have Marketing and Promotional Budget responsibility to grow revenue and hit key business objectives

Oversee and provide strategic direction for traditional and digital Marketing with a test and learn methodology - think TV/print/catalogues/Radio/Outdoor, direct mail as well as eDM, trade fairs along with key digital channels including SEO to drive traffic to their website

Work collaboratively with internal stakeholders such as Head of Sales, Head of Category, Head of Finance, Head of Operations/Logistics and State Managers to hit key business objectives

Team leadership - develop, mentor and coach a team of 5/6 direct reports. You are people-first and know that your team's success is your success. You are a positive and hands-on role model consistently coaching and inspiring them to be their best

What you need to be successful

A proven track record in a large organisation ($500 Million Plus) with both B2B and B2C Product experience. You may come from Construction products/Industrial products/Medical products/Hospitality equipment)

Strategic and hands-on B2B Product Marketing experience where you have both developed the strategy and executed it too

A strong generalist background with experience in both offline and online channels to drive both brand awareness and revenue

Fantastic team leadership experience - you will have experience being an authentic/positive leader and role model to your team with tangible experience where you have developed, coached and mentored a small marketing team

Additional Benefits

A great salary of between $170,000 - $190,000 base + super

Be part of the Australian Senior leadership team

The opportunity to build a legacy and make a significant organisational impact and take their company to the next level of growth

Work from home flexibility - split 3 days in the office and 2 days from home

About the Client

My client is a Leading Australian B2B and B2C Product Brand that has both a strong retail and distribution presence across Australia. It's hard to think of a sector that they don't service from a B2B point of view also. They have a very hands-on, humble, positive, collaborative culture where you are rewarded accordingly.

How to Apply

To apply online, please click on the appropriate link below.

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Head of Marketing jobs in Campbelltown City Council

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